Chasing Chase McCain: Tracking Down Every Variant of LEGO’s Police Mascot
/Join us as we track down all the versions of Chase McCain, the main character of LEGO City Undercover. It’s an old-fashioned investigation!
Read MoreJoin us as we track down all the versions of Chase McCain, the main character of LEGO City Undercover. It’s an old-fashioned investigation!
Read MoreLEGO’s product catalog is saturated with promotional tie-ins and intellectual property (IP) sets. So how did we get from McDonald’s Happy Meal toys to today’s movie tie-in sets and Comic-Con exclusives? From collecting cereal box tops to partnering with Discovery Channel, there’s a lot to sort through.
Read MoreToday, we look at LEGO’s forays into promotional sets cobranded with other companies that ultimately led to the explosion of profitable IP sets based on shows and movies. Hop in your VW Beetle, head over to McDonald’s drive-thru, and come check it out!
Read MoreWe conclude our exploration of LEGO fonts, ending the series where it all began by discovering the typeface for the original LEGO logo. Come back with us to the 1930s on a typographic journey through toy history.
Read MoreLEGO has a rich corporate history, especially when it comes to its three primary building systems. Join BrickNerd as we look at a sampling of the many sets with historical references, some of them very tiny!
Read MoreWhat does a font say about a product? Today we continue our exploration of the fonts used by LEGO between the 1960s and 1990s.
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